Hey, I’m Johan.

Founder of $Theo AI

Explore what I’m building

Writing

About

Johan is the co-founder of Theo. He spent the last decade leading compensation at Amazon, Snowflake, and Block. He’s currently earning his EMBA at Columbia Business School.

Now he’s building software that helps people understand their pay and take control of their financial lives

Co-Founder, CEO Theo AI

2025–Present

Sr. Compensation Consultant, AWS Sales, Amazon

Amazon

2023–2025

Sr. Compensation Business Partner, Snowflake

Snowflake

2022–2023

Sr. Compensation Manager, Block/Square

Block/Square

2017–2022

Sr. Compensation Specialist, Theranos

Theranos

2016–2017

Compensation Consultant, High-Tech, Aon/Radford

Aon/Radford

2015–2016

HR Leadership Development, Applied Materials

Applied Materials

2013–2015

Building $Theo

Theo is an AI-driven total rewards platform focused on helping people understand the full value of their work. Theo's mission is to make financial empowerment as universal was air. Explore the beta at sayhellotheo.com — beta now live.

Writing

Theodore Crown (Dear Theo) on Substack

Dear Theo, Born in the U.S.A.

July 4, 2025

Dear Theo, Pressure is a Privilege

June 30, 2025

Dear Theo, Let's Begin

June 29 , 2025

Life Outside the Build

Outside of work, I stay active — running, lifting, surfing when I can, and hitting the slopes in the winter.

I play chess to unwind and keep my mind sharp.

Faith grounds everything I do. I’m driven by a desire to build, grow, and glorify God through my work and life.

Contact

Email: JFrancois26@gsb.columbia.com

Connect: LinkedIn • Twitter/X • Substack

Building with ambition, faith, and black coffee — in Brooklyn.

Johan

About

Startup

Writing

Links

Substack

X/Twitter